Behind the Booth
Tracking Materials and Labor Before You Set Art Show Prices
Record direct materials, outside services and working time so your artwork prices rest on real production data.

Pricing becomes easier to review when you know what a piece cost to make. Materials are only part of that picture: design, preparation, finishing, photography and outside services can all consume time or money. A simple work record helps you see patterns without pretending one formula determines artistic value.
Give each work a record
Use the same identifier as your show inventory system. Record the title, medium, dimensions, date and any batch or series it belongs to. Add direct materials at the price you actually paid, including consumables that are easy to overlook. If you buy supplies in bulk, use a reasonable per-piece allocation and note how you calculated it.
Capture time in useful stages
Track design, fabrication, finishing and packaging separately for a few representative pieces. You need not keep a stopwatch running every minute, but estimate honestly enough to compare similar work. Time spent on a new technique may be unusually high and should not automatically make one experimental piece impossibly expensive. The record shows what happened; you still decide how to value it.
Include outside production and rework
Framing, casting, printing, firing, scanning and shipping to a specialist belong in the item's cost record when applicable. Note damaged pieces and remakes rather than quietly assigning their expense to nothing. For reproductions, separate setup costs from the marginal cost of each print. Our originals-and-reproductions pricing guide applies that distinction in the booth.
Review costs before setting a retail price
Compare the record with your intended price, event fees, payment charges and the margin you need for the business to continue. Do not treat your material total as the finished price or your hourly time as a universal market rate. Keep the assumptions visible so you can revise them after real sales and expense data. The purpose of cost tracking is to stop invisible work from disappearing from your decisions.